Vibrant graphics serve as pivotal elements in crafting compelling messaging for your customers or clients. A captivating visual can enhance user engagement by grabbing and sustaining a viewer’s attention. Aesthetically pleasing graphics help to reinforce your brand identity and memory recall, increasing trust and loyalty and fostering a deeper connection with your content.
Every so often you wind up with a client that is not only a joy to visit and collaborate with, but also has one of the tastiest restaurants in town.
Kobe had some strict requirements, including a maximum of 4 pages for their new menu, and a high number of items and combos that required some serious information design.
When Burkey Risk Services needed to design a mural for their floor presence, I discovered that they would be doing various shows for different verticals, such as construction, hotels, and restaurants.
Working closely with company that built the event booths, I designed a cost-effective mural design that could be used in any show, but with 2 of the 6 magnetic wall panels that could be customized for each target vertical.
This bi-fold brochure was designed to promote ADX's services for the coal industry during trade show appearances.
Dropping a Liebherr T-series coal mining truck on the front cover was a good start, and I tried to denote an element of toughness and reliability by introducing a stressed/worn look on the text blocks.
A simplified 3D environment was also created to serve as the base landscape that helped explain ADX's areas of expertise.
Sometimes it's hard to trim down the corresponding text for a project. Sometimes it's impossible.
But I think the Burglar Bomb tri-fold brochure was a success, because although the amount of text was insane to arrange, it still came out readable and effective.
These commemorative gold card designs were created to be a part of fundraising efforts for various charities and organizations.
Each card contained a 1 gram .999 fine gold bar, and contained the signature of the assayer.
Some of the most ambitious graphics work I have undertaken came in the form of these main title slides for our Succeeding At Failing courses.
For SI360, a metaphorical workplace was created using hundreds of separate hand-picked components. The various sections related to each curriculum module.
To pay homage to Randy Pausch's book "The Last Lecture", a final slide was created representing the ultimate success of the "company", with a giant party unfolding through the building.
For SI260, this became a city, with course modules being represented by different areas of the city.
This Mindset slide was designed along a "dark world" theme to call attention to the traditional ideals students often arrive in college with, that often end up negatively affecting them later in life.
While the general theme was one of despair, hope was offered in the form of a Stargate-like portal back to the positive world.
When you're starting up a brand new course on a university campus, sometimes you can wind up with 6 people in that first class.
When we ramped up our SI260 course on intelligent machines, we were shooting for a 75-seat class limit, and we had 58 students that first semester – an amazing success.
When we opened our SI460 Modeling Success course, the instructor wanted to incorporate some amazing new desk furniture that had been installed.
I used the photo references to create a vector illustration of the desk, complete with all of the media ports and cabinetry. These desks then became the core of our title slide designs.
NuVox (now Windstream) wanted to build an interactive application that offered a remote tour of their network and a sample data center.
The tour involved creating a 3D data center model to generate the custom imagery. A dynamic network map was built so that users could browse national, state, and local networks, as well as pull up specific data and features of each NuVox network node. Finally, a slide show was included with selected data photographs.
I’ve been creating informative graphic designs for 35 years. I believe some people really do have a better eye for graphical construction. My expertise draws from drafting, industrial design, architectural studies, as well as professional training in information design.
What’s next on your project plate? Contact me and let’s put some of that expertise to use and create your next successful venture.